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LISTEN TO Built To Exit with Jason Sisneros

RECENT EPISODES

052: Small businesses die from bad pricing

In this episode, Jason Sisneros breaks down how business owners can dramatically increase profits and the value of their company by implementing strategic pricing—or "menu engineering"—and eliminating emotional, inconsistent quoting. He shares practical advice for classifying offers into stars, sleepers, workhorses, and dogs so owners can spotlight high-margin products, cut out low-profit distractions, and create predictable revenue streams attractive to buyers. The show emphasizes clarity, intentionality, and thinking beyond competitors, making it essential listening for entrepreneurs looking to scale and prepare for a successful exit.

051: Do you really own a company?

In this episode, Jason Sisneros breaks down the difference between owning a true business versus being the most overworked employee in your own company, emphasizing the importance of building systems, delegating responsibilities, and reducing single points of failure for a successful exit. He discusses actionable strategies like identifying key tasks, creating SOPs, and building a leadership team that can operate without the owner's constant involvement, ensuring both freedom and the highest possible business valuation. The episode is filled with practical advice for entrepreneurs who want to create a sellable asset rather than just another job for themselves.

048: The Win-Win-Win Approach to Business Finance with Jason and Jonathan

In this episode, Jason Sisneros interviews Jonathan Fodera about smart financing strategies for business owners, from building business credit to choosing the right funding options like invoice factoring, SBA loans, and equipment leasing. The conversation highlights ethical business practices, practical steps for optimizing cash flow, and actionable tips for setting your company up for growth and a successful exit. Listeners walk away with real-world advice on avoiding common pitfalls, leveraging business credit, and using financial tools to scale and safeguard their ventures.

050: What It Takes To Build A $55M Home Services Business with Jarod Adreon

In this episode, Jason Sisneros interviews Jared Adreon, diving deep into the ups and downs of building and scaling a successful home services business. Jared Adreon shares honest lessons from his personal and professional journey, emphasizing the importance of resilience, strategic systemization, caring about people, and learning from failures. Their conversation delivers actionable insights on growth, leadership, and company culture, making it a must-listen for entrepreneurs.

049: From Farm Kid to Bulldog Lawyer: Dan Fulkerson’s Journey to Impactful Business and Community

In this episode, Jason Sisneros interviews Dan Fulkerson, who shares the journey of building and scaling his law firm through innovative branding, community-focused service, and a commitment to strong company culture. They discuss the importance of ethical leadership, the impact of giving back, and how embracing technology and systems has fueled their growth. The conversation offers practical insights for business owners on leadership, employee retention, and preparing for future industry changes.

047: Black Friday either Killed or Catapulted your business. Here's Why.

In this episode, Jason Sisneros dives into how understanding your business numbers and preparing solid operations can be the difference between a thriving company and one that fails—especially during high-stakes seasons like Black Friday. He uses real-world examples, such as Toys R Us and Lowe’s, to illustrate how only focusing on sales without operational excellence can expose weaknesses and lead to involuntary exits. The episode wraps up with practical advice for business owners to prioritize strategic planning, build strong relationships with customers, and collaborate with fellow entrepreneurs for long-term success.